16 Product Quotes

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16 Product Quotes

“ It's really hard to design products by focus groups.

A lot of times, people don't know what they want until you show it to them. ”

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- Steve Jobs

Tags: Focus Group   |    Marketing   |    Innovation   |    Design   |    Product   |    Customer Service   |   









“ Details matter, it’s worth waiting to get it right. ”

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- Steve Jobs

Tags: Detail   |    Product   |    Perfectionism   |    Short Quotes   |   









“ The products suck! There’s no sex in them anymore! ”

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- Steve Jobs

Tags: Product   |   









“ Ultimately, it comes down to taste.

It comes down to trying to expose yourself to the best things that humans have done and then try to bring those things into what you’re doing. ”

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- Steve Jobs

Tags: Tasteful   |    Strategy   |    Product   |       |   









“ Their products have no spirit to them. ”

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- Steve Jobs

Tags: Competition   |    Product   |    Product   |    Competition   |    Spirit   |    Copy Cat   |    Microsoft   |    Mac   |   









“ Their products have no spirit of enlightenment about them, they are very pedestrian.

The sad part is that customers don’t have a lot of that spirit either, but the way that we’re going to ratchet up our species is to take the best and to spread it around everybody so that everybody grows up with better things and starts to understand the subtlety of these better things. ”

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- Steve Jobs

Tags: Competition   |    Product   |    Customer Experience   |    Enlightenment   |    Mindset   |    Competition   |    Microsoft   |    Spirit   |    Vision   |   









“ I am saddened, not by Microsoft success, I have no problem with their success, they’ve earned their success, for the most part.

I have a problem with the fact that they just make really third-rate products. ”

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- Steve Jobs

Tags: Success   |    Competition   |    Product   |    Copy Cat   |    Apple   |    Copy Cat   |    Microsoft   |    Microsoft   |    Quality   |   









“ The older I get, the more I see how much motivations matter.

The Zune was crappy because the people at Microsoft don’t really love music or art the way we do.

We won because we personally love music.
Success, Competition, Product, Copy Cat, Apple, Copy Cat, Microsoft, Microsoft, Quality ”

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- Steve Jobs

Tags: Motivational   |    Success   |    Failure   |    Startup   |    Competition   |    Entrepreneurship   |    Product   |    Failure   |    Product   |    Copy Cat   |    Apple   |    Copy Cat   |    Microsoft   |    Microsoft   |    Quality   |    Music   |   









“ We were the group of people who were going to judge whether it was great or not.

We weren’t going to go out and do market research. We just wanted to build the best thing we could build. ”

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- Steve Jobs

Tags: Startup   |    Perfectionism   |    Product   |    Market Research   |   









“ We think the Mac will sell zillions, but we didn’t build the Mac for anybody else.

We built it for ourselves. ”

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- Steve Jobs

Tags: Believe In Yourself   |    Success   |    Perfectionism   |    Sales   |    Product   |   









“ The Lisa people wanted to do something great.

And the Mac people want to do something insanely great.

The difference shows. ”

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- Steve Jobs

Tags: Success   |    Product   |    Customer Experience   |    Product   |    Mac   |    Customer Experience   |    Success   |    Lisa   |   









“ Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away. ”

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- Antoine De Saint Exupery

Tags: Perfectionism   |    Product   |   









“ Apple is a $30 billion company, yet we’ve got less than 30 major products. I don’t know if that’s ever been done before.

Certainly the great consumer electronics companies of the past had thousands of products.

We tend to focus much more. People think focus means saying yes to the thing you’ve got to focus on.

But that’s not what it means at all.

It means saying no to the hundred other good ideas that there are.

You have to pick carefully. ”

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- Steve Jobs

Tags: Yes Man   |    Saying No   |    Apple   |    Product   |    Focus   |    Good Ideas   |    Selective   |   









“ What I found when I got here was a zillion and one products.

It was amazing.

And I started to ask people, now why would I recommend a 3400 over a 4400?

When should somebody jump up to a 6500, but not a 7300?

And after three weeks, I couldn’t figure this out.


If I couldn’t figure this out… how could our customers figure this out? ”

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- Steve Jobs

Tags: Leadership   |    Customer Engagement   |    Bigger Picture   |    Product   |    Figuring It Out   |   









“ The way we’re running the company, the product design, the advertising, it all comes down to this:

Let’s make it simple. Really simple. ”

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- Steve Jobs

Tags: Art   |    Design   |    Product   |    Simple   |    Advertising   |   









“ Great Marketing only makes a bad product fail faster. ”

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- David Ogilvy

Tags: Failure   |    Product   |    Maketing   |   













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